Saturday 5 June 2010

UP THERE


Commissioned by Stella Artois, The Ritual Project tells the untold story of a group of craftsmen dedicated to the almost-lost tradition of hand painted advertising. High above the New York City streets, this beautifully shot documentary brings to life the incredibly skilful and demanding craft of wall painting a once prevalent form of advertising now barely sustained by just a handful of artists. Working for up to 30 hours at a time, often in appalling weather conditions, it’s the dedication of these artists that leaves the lasting impression from this poignant film.

Watch till it ends.

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